What would you make? The Customisation Pack launch...
One of our company mottos is 'necessity is the mother of invention' and many of our products seem to arrive with us in unexpected ways. This all started when we were thinking about the effect lockdown was having, especially with regard to some having more time than usual. We honestly didn't know how this new idea would be received and I have to admit to being a bit nervous... but boy, did those who joined in show us what they thought of it...
The customisation idea came as we looked at our seconds pile and wondered what we could do to make the items good to wear. There was no way that we were going to have time to mend every one (especially with a limited team because of the precautions we were taking to keep everyone well). Then it struck us; what if the mending was part of the fun of the product?! So, we got thinking and before we knew it we were ready to share our Make do and Mend Gloves. The response to them was incredible. From first time stitchers to accomplished embroiderers the Turtle Doves community threw themselves into the protect and started sharing the most amazing mends with us. Here are a few examples:
This showed us very clearly that we weren't alone in enjoying the craft aspect of what we do and lots of people contacted us asking for more cashmere for other projects. So, we put together the Customisation Pack; a neat roll of 5 pieces of cashmere to use for customising and mending whatever needs some extra love. Here are some examples:
We are honestly so excited about this. It is lovely to think that we might have a hand in making things last longer (especially if that means that they will be softer and more colourful too!).
Our Make do and Mend collection flew out but it is the nature of our business to have seconds so they will be back from time to time. Click here to see if there are any in stock at the moment.
Whether you're thinking of using a customisation pack on something you already own or buying a cashmere product to embellish for fun we'd love to see what you do. If you post pictures on Facebook, Instagram or Twitter it would be great if you could use the hashtags #dovelife and #makedoandmend. If you're not on social media feel free to email us at email@example.com if you are happy for us to share your creativity.
Thanks for reading and happy sewing!
Kate and the TD Team xx